Live Out Loud Everyday – Lolё’s Spring Fashion Preview & NYC Coat Drive
A lot of people have their vices, some folks love a really good high quality bag, or a pair of heels, or even a certain kind of designer.
My vice? Fitness clothes. You guys know this. I blog about it, I buy it (a LOT). My fitness closet is incredibly insane and I will never ever show you a picture (so don’t ask!). One thing that I love to do is try out new brands of active wear (at least new to me!). Last week I was invited to preview Lolё’s current and Spring active wear line at their boutique in SoHo. I was first introduced to the Lolё brand a few months ago when they sponsored free fitness classes in NYC. This is the first time that I got to see and feel their clothes!
Who is Lolё?
Lolë nurtures the body and mind with fun, feminine, and beautifully designed activewear that’s stylish enough to transition instantly from the studio to the street. Designed for today’s active urban woman, Lolë collections truly reflect a modern lifestyle, and turn consumption into investment by offering long-lasting, versatile clothing with real value. Lolë stands for Live Out Loud Everyday.
The first thing that I was struck by was the fact that they had a full line of winter gear too. In addition to coats, and warn running gear, they had the most adorable (and WARM–hello polar vortex) infinity knit scarves. They also had a full line of SKI gear so that you can look super fashionable and stay super warm on the slopes! I’ve only been skiing once and let me tell you, I was NOT this cute! Maybe this gives me an excuse?
Lolё Active wear
Next we went downstairs to take a good look at the Spring collection. The first thing I notice were the gorgeous bright colors and unique designs. I have mentioned many times before that I treat my fitness wear similar to my regular clothes, and no one wants to show up to class wearing the same stuff! These pieces all come with four way stretch so they are comfy too! My favorite was the magenta–hot, spicy without being too overwhelming.
Lolё women also had some great pieces that were more relaxed in tone, and what I liked is that they had sports bras, tops and bottoms all in the same hues so if you wanted to go matchy, you could–if you didn’t? That was fine too!
I was also QUITE obsessed with this bag. It has a handle, a yoga mat slit, backpack straps and SO much more! Its the rolls royce of gym bags!
Lolё Gives Back
This year Lolё has brought back the Yellow Label Program. For the third year in a row, Lolë is encouraging smart consumption by collecting gently used coats to be washed and resold at an affordable price. All proceeds from the sales are donated to Ample Harvest.
Donating is easy – A drop off location is located at Lolё’s soho atelier for those in the area, as well as in their partnering stores nationwide.
Coats can be donated through December 1st and will be resold at the Brooklyn Flea Market from November 22nd and 23rd for $10-$50 dollars. These include coats donated by celebs! So if you find yourself Black Friday shopping in SoHo in the next few weeks be sure to drop off a gently used coat at the Lolё store downtown.
I love when a company takes the time out to give back to their community. This is a super fun and unique way to do it!
Have you ever been skiing? Which was your favorite look? Will you be donating coats this year?